Maternal Outcomes Masterset (MOM): Part I
The recent pandemic shed light on a long-standing challenge for the healthcare industry: a lack of reliable evidence on drug safety during pregnancy. This gap exists largely due to the exclusion of pregnant women in clinical trials, as well as limitations in retrospective data sources and pregnancy registries.
In this informative webinar you’ll hear from Ruth Zimmerman, director of real-world data solutions at HealthVerity, and Wendy Turenne, vice president, real-world data and operations at Aetion, as they introduce the Maternal Outcomes Masterset (MOM) and discuss how it offers a groundbreaking approach to generate the insights needed to research the impact of pharmaceutical products on pregnant women and their babies.
Watch the webinar to:
- Learn about the complex challenges of synchronizing mom-baby data in a privacy-protected, HIPAA-compliant manner, while preserving critical data elements, such as race, ethnicity and pregnancy outcomes, to enable novel pregnancy studies
- Understand why scientifically rigorous real-world data studies on pregnancy outcomes are critical to patient health
- Explore the types of questions that can be answered with fit-for-purpose real-world data for pregnancy studies
HealthVerity partnered with Aetion, the global standard-setting leader for real-world evidence (RWE) generation, to build the MOM dataset. The second half of the webinar includes an engaging Q&A session with our experts from both HealthVerity and Aetion.